5 Extreme Protests You Won't Believe

Published September 17, 2014

Updated January 12, 2018

Lush Animal Testing Exhibit

In April 2012, Lush’s London flagship store hosted a protest against animal testing featuring 24-year-old performance artist Jacqueline Traide. She agreed to go through the process of testing that is done to animals in the cosmetics industry.

Source: Daily Mail

While tied up and force fed, Traide was not actually injected with any chemicals, nor were the “electrodes” live. However, their mock usage mirrors some studies done to animals in testing facilities.

Source: Daily Mail

Some cosmetic companies test eye makeup on animals. Here, products are forced into Traide’s eyes.

Source: Daily Mail

Traide went as far as having a strip of hair shaved off for the demonstration. Seeing a human go through the torture of cosmetics testing makes the treatment of animals more tangible.

Source: Nuestro

author

When she's not fighting crime or cleaning the garbage disposal, you can find Susan writing about travel, science and things that go bump in the night.

editor

Savannah Cox holds a Master's in International Affairs from The New School as well as a PhD from the University of California, Berkeley, and now serves as an Assistant Professor at the University of Sheffield. Her work as a writer has also appeared on DNAinfo.

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Sims, Susan. "5 Extreme Protests You Won’t Believe." AllThatsInteresting.com, September 17, 2014, https://allthatsinteresting.com/extreme-protests. Accessed April 21, 2025.